Kia Ora. I’m Ajay.

I’m a multi-disciplinary creative and strategic lead whose work bridges strategic thinking, design, and creativity to transform human insights into brands / products / services / experiences that people love.

I seek to create purpose-driven experiences rooted in research, data-driven insights, with demonstrated value for individuals, organisations, and ecosystems. With extensive cross-sector experience and a profound passion for the creative process, I bring innovative thinking and approaches to each project.

Currently, I’m a Design and Innovation Lead at Fjord.

Previously,

 Experience Design @ Digitas
 Senior Creative Strategist @ Saatchi & Saatchi
 Creative Technologist @ Ogilvy & Mather
 Digital Producer @ Heyday (AKQA)